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“Hike Like A Pro” Challenge Campaign

Aiming to raise public awareness about the health benefits of hiking, the 4th CMHK Hong Kong Hiking Festival will be launched under the theme “Hiking safety”& “Conservation” , not only aspires to promote the sport as the trademark of Hong Kong. Committed to our objective, “WeWalk for health”, we are pleased to announce the launch of MyLink “Hike like A Pro” Challenge to further encourage hikers turning it as a positive habit in the pursuit of a rewarding, healthy lifestyle.

“Hike like A Pro” Challenge will be held from December 9, 2021 to December 19, 2021. During the campaign period, participants who complete missions within ten consecutive days the soonest will have a chance to win over 50,000 MyLink Points and the latest 5G handsets.

Campaign Period:

12 noon on December 9, 2021 to 23:59 on December 19, 2021

Voting Period

12 noon on December 9, 2021 to 23:59 on December 18, 2021

Result Announcement Date:

December 22, 2021 (12 noon)

Prize Redemption Period

January 3, 2022 to January 14, 2021

Prizes:

1) Voting Award (Mission 1)

Eligible participants can cast up to 3 votes per day. Participants can earn extra 3 votes by achieving 5,000 steps a day. Complete Mission 1 by voting your KOL Hikers to earn up to 30 MyLink Points each day. (40,000 winners per day)

2) User Participation Award (Mission 2)

Complete Mission 2 and stand a chance to win:

1st – 10th 50,000 MyLink Points (10 winners)
11st – 5,000th For CMHK customers: 1,000 MyLink Points

For non-CMHK participants: 500 MyLink Points

(4,990 winners)

3) Best Hiking Experience Award (Mission 3)

Complete mission 3 by sharing your best hiking experience to earn a chance to win an iPhone 13 (256GB) (suggested retail price: HK$7,599). (3 winners)

Best Hiking Experience Award End Time:23:59 on December 3, 2021

Daily Missions and MyLink Point Reward:

Mission Details  Prize and quota:
1
  • Mission 1 will run from 12:00, December 9, 2021 to 23:59, December 18, 2021 for 10 days. Eligible participants can cast up to 3 votes per day (00:00-23:59). All votes will be reset at 23:59 and cannot be accumulated to the next day.
  • Participants can earn extra 3 votes by achieving 5,000 steps a day (00:00-23:59). All extra votes will be reset at 23:59 and cannot be accumulated to the next day.
  • Participants can cast up to 6 votes per day.
  • For eligible participants:
    Upon completing mission 1, eligible participants can earn 5 MyLink Points with a vote and up to 30 points per day. CMHK will automatically credit the MyLink points to the eligible participant accounts within 3 days upon voting. Each participants can earn up to 30 MyLink Points per day.
2
  • Mission 2 will run from 12:00, December 9, 2021 to 23:59, December 19, 2021 for 10 days.
  • Eligible participants can complete task 2 upon voting all 6 votes per day, 60 votes for 10 days in total.
  • The first 5,000 eligible participants who completed Mission 2 during the challenge period according to the MyLink system record will win the following prizes:
  1. The first 1-10 eligible participants (1st – 10th) who completed Mission 2 will be awarded 50,000 MyLink Points.
  2. For the first 11-5,000 eligible participants (11st – 1,000th) who completed Mission 2, CMHK customers will be awarded 1,000 MyLink Points; Non-CMHK participants will be awarded 500 MyLink Points.
  • CMHK will automatically credit the MyLink points to the eligible participant accounts within 3 days upon Mission 2 completion.
3
  • Mission 3 will run from 12:00, December 9, 2021 to 23:59, December 19, 2021 for 11 days.
  • Participants casting all 6 votes per day, 60 votes in total for 10 days, will be eligible to participate in mission 3 by answering the below question: Share your best hiking experience.
  • The word limits of the answer are as follows:
    – 30 Chinese characters, space and punctuation included.
    – 60 English characters, space and punctuation included.
  • All submissions are final.
  • 3 winners with the best answers will be selected.
    Criteria:

    Content Originality (60%) Relatable to the theme
    Creativity (40%) Creativity 
  • Eligible participants should inspire your creativity and “Share your best hiking experience”. Participants with the most creative answers will be selected to win an iPhone 13 (256GB) (3 winners).
  • Results will be announced at 12:00, December 22, 2021 on the MyLink Campaign page. Eligible participants are required to log in to MyLink to check the results and fill in the following personal information on MyLink before 12:00, December 29, 2021.  CMHK will not give out any prior notice regarding the aforesaid matters.
  • Winners are required to fill in their basic personal information including the full name in English and first 3-digits (excluding letters) shown on their HKID for prize redemption.
  • CMHK shall not be responsible for any failure of prize collection of participants due to incorrect, unclear or inapplicable information provided by the participant.
  • CMHK reserves the right of final decision in case no participants fulfil the task requirement.

 

*CMHK reserves the right of final decision in case no participants fulfil the task requirement.
*Terms and conditions apply. Click here for details.

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